UBER + RAM Trucks + David Nail

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Universal Music-Nashville threw their official ACM after party at the Rustic in Dallas with Uber and Dodge RAM Trucks featuring David Nail. Superfans were selected to attend the free concert and two of the fans got to ride to the concert with David Nail in a RAM Truck operated by Uber. The fans had no idea they were going to ride with David and we had the pleasure of capturing the moments and concert.

The Gear

  • 3 camera men
  • 6 cameras
    • 3 GoPros
    • 2 DSLR
    • 1 Sony FS 700
  • 2 LAV mics
  • 1 shotgun mic
  • 2 external recorders


What were the Challenges?

We shot this video under a time constraint. All the shots had to be completed in time for David to make the show. There were many moving parts we had to account for during the production of this video. The two fans didn’t know they were going to ride to the concert with David. This meant that we had to mic everyone starting at separate locations with their own recorders.


The Payoff

This video was an incredible experience to produce! It was really fun to be able to work with great talent and awesome brands. We had a blast capturing the reactions of the surprised fans but the best part of all was the great music.



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Elm is a boutique creative agency in Austin, TX that specialized in web design, graphic design, branding and video production.


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